Parker Kuncl



November 2016 — Present

Product Design Lead — Rider Verticals
I currently lead design efforts on the Rider/Driver Verticals team at our Seattle Studio. I design and ship products for Uber at global events (Coachella, Superbowl, etc), and Premium products like Uber Black. I'm also helping to shape the culture and talent for our Seattle Design Studio. We are hiring product designers, researchers, and content designers. Reach out!

Product Design Lead — Rider, Driver, Marketplace Teams
Inventing the future and designing next big things in transportation for drivers and riders on the Marketplace, Rider & Driver teams. I was focused on solving complex problems and introducing efficiency through design for Driver Partners and Riders. I also taught several prototyping workshops, and had my side passion project chosen out of 150 submissions with funding to lead a 2 week sprint in Mexico. 3 patents filed.


August 2015 — November 2016

Pillar Design Team Lead — Partners & Marketplaces
Managed a team of 4 designers charged to define, design and deliver concepts and production-ready UX/UI for all touch-points across consumer and merchant experiences for our partners. Additionally developed a prototyping curriculum for Solution Discovery across PayPal. 3 patents filed.


February 2012 — July 2015

Sr. Staff II Product Experience Designer / Prototyper
NExD Lab, Smart Things Innovation Lab

Lead designer on the NExD Lab in downtown San Francisco, CA. Our team focuses on designing next-generation products, experiences, and technologies display-related, both nascent and future. I was responsible for user research, product definition, hardware and software design/prototyping, as well as storytelling when pitching to executives. I also hired/managed contractors and vendors for certain projects as needed. 4 patents filed.

Sr. Staff II Product Experience Designer / Prototyper
Lead designer on the Smart Things Innovation team where we are committed to improving the intuitiveness of all Samsung products and services while defining and designing concepts for Samsung’s future roadmap including mobile, display IoT and wearables. I had 8 patents submitted in my first 6 months. NExD team, focused on future display concepts and technologies for Samsung Visual Display Group. 13 patents filed, 5 awarded A-grade. Lead Inventor award.


August 2011 — January 2016

Director of Design & Design Advisor
Define, direct and manage the brand, user experience and app design for customer touch points including iOS, Android, and Primary focus was the launch of this startup’s new brand direction, capture and social features, and 3.0 iPad launch.


May 2009 — January 2012

Principal Designer & Creative Director for Bobsled™
Define, design and manage the Bobsled brand and consumer touch points across the bobsled ecosystem (including mobile and web). Built a design team to execute UX/UI, marketing, soft goods, events, and videos.

Sr. Innovation Designer / Prototyper
!creationcenter by IDEO
Design and prototype next-generation and explorative experiences, interactions, products and services on transdisciplinary teams. Participate weekly in research, conceptualization, iteration, design and prototyping the next big thing through rapid, tangible interactive hardware sketches. 8 patents filed. !creationcenter was setup as an internal R&D innovation lab like IDEO, by IDEO.

Some digital tools I use every day:



Shipped products have won awards, been featured on TV shows like the NBC Today Show, have been acquired, and downloaded millions of times.

20+ patents filed or granted.

Nominated as IP coach at three companies. 

Won hackathons as the head/only designer and team leader. 

Built and developed design teams and practices at my past three companies — a few are now designing at other fortune 500 companies.

Managed budgets of over $300k, multiple vendors across many projects.

Obsessed with the details, an advocate for the user, and a believer in building a culture of rockstars to build the best products.

Worked on $Billion product lines.